An East Coast marketing agency sub-contracted me to do the layout for this brochure promoting assisted living facilities to prospective residents or their families. I was provided with the photos and text content and directed to include a logo of my own design.
The three assisted living homes managed by Atrium are featured on the inside center-right panels as a vertical stack. The owner’s introductory letter is on the inside left panel, the inside “cover” as it were.
The outside of the brochure is divided into three panels comprising the front cover, the services section first visible as the brochure is opened and the validation testimonials and contact information on the center panel which forms the back of the brochure when it is folded shut.